Aramex wanted to make a bold statement about it’s International Express service to businesses exporting out of Asia. The categories they wanted to address, among others, were Apparel, Technology and Automotive. We did some quick thinking, and hey presto!
Radio spots promoting the Aramex Express Box at Al Ansari outlets in Dubai’s various malls. The boxes offered customers the convenience of sending documents / shipments while visiting a mall to shop, play and relax.